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Real estate marketing

Buyers for every unit. Land for the next project.

For project developers in residential, commercial and industrial real estate and student housing. One in-house team builds the system that brings in buyers and tenants for your current project and landowners for the next one, with every lead and every sale tracked.

6,000+ leads for Apart Real Estate€4.5M sold onlineEvery sale tracked
A residential project by Apart Real Estate
trusted by ambitious companies
Toyo TiresDavid LloydSecutecAmistaInner StrengthBESIXKA ConstructmaanzeeReflekAbbin
Real estate, the Stigo way
A project is not sold by a brochure and a listing on a portal. |Buyers decide long before they call.| They compare locations, floor plans and finishes for months, and they want answers before they ever visit. Since 2014 we have built the system that gives them those answers: |guides and ebooks| that inform buyers before they choose, video, photos and updates that show the project as it rises, targeted ads that follow them through every step, and email that keeps them warm until they sign. |Every lead and every sale tracked.|
See how it works →
Listings versus a sales system

You don't need another listing.
You need buyers who already chose you.

A portal shows your project between every other project in the region. A sales system brings buyers to your own website, answers their questions and hands your sales team people who are ready to visit.

The old way

A listing and a brochure

✕Your project between fifty others on a portal
✕A brochure that answers nothing
✕Leads that go quiet after the first email
✕No idea which ad sold which unit
The Stigo® way

A system that sells units

✓A website and project pages that sell, 24/7
✓Ebooks and guides that inform buyers before they choose
✓Video, photos and updates as the project rises
✓Renders brought to life with AI, not left as stills
✓Email flows and automations that keep every lead warm
✓Leads straight into the CRM of your agents, ready for follow-up
✓Every lead and every sale traced in one dashboard
Every type of real estate

Residential, commercial, industrial and student housing.

We have experience across every type of real estate. The buyer is different each time, and so is the story that sells the project.

Residential

Apartments and homes, often sold off-plan. Buyers who compare location, floor plans and finishes for months, and want answers before they visit.

Commercial

Retail and office space. Businesses looking for the right location and investors looking for a sound return, each with their own questions.

Industrial

Business units, warehouses and workshops. Entrepreneurs who need space to grow, and investors who buy units to rent out.

Student housing

Student rooms and studios. Investors who buy units for the rental income, and students and their parents looking for a room.

Strategy, creative and performance in one sales system

withoutstigo
3 likes
withstigo
250 likes
withstigo.com/visit
Book your private viewing✓ Booked
October
13141516172021222324
09:0010:3014:00
Confirm viewing
Viewing flow · started
Your viewing is confirmedRight away
Reminder: tomorrow at 10:301 day before
The floor plans and price listAfter the visit
✉
OutlookInbox
SVRe: Apartment 2.04, floor plansSarah V. · We would like to reserve. What are the next steps?now
✓Reservation signedApartment 2.04 · 2 bedrooms€345,000
Came from
Ad new-build apartments - reelwithstigo · 250 likes
AdViewingFloor plansReservation

Get seen

Content & creative

A home is bought on emotion first: the light in the living room, the view from the terrace, the street you will live in. We build content on human triggers like curiosity, contrast and story, from renders we bring to life with AI to video and updates as the project rises. Original ideas, no AI slop.

Ask AI new-build apartment with a terrace near Antwerp
1. Your project · recommended
2. Project A
3. Project B

Get found

SEO & AI search

Buyers ask Google and AI assistants where to buy long before they call a developer. We make your project the first answer, in classic search and in AI results, for the location and the kind of home they are looking for.

Get chosen

Websites & ads

A website and project pages built on proven persuasion science, fed by campaigns on Google, Meta, LinkedIn and YouTube. Every click lands on a page designed to get a viewing booked.

Sales traced€1,240,800
ROAS8.4x
Leads this month184
Example dashboardWeekly review

Get proof

Measurable growth

No guessing, no vanity metrics. You see every lead, every euro of ad spend and every unit sold in one live dashboard, reviewed with you every week.

Customer stories

Developers and builders who sell online.

Project developers use Stigo® to sell their projects and to find land for the next one. Here is what that looks like in numbers.

Apart Real EstateReal estate

6,000 leads and €4.5 million in apartments sold online.

Result: an ROI of 420%, with leads for every goal: buyers for the projects and land for the next ones.

6,000+ leads€4.5M sold online420% ROI
View this case →
Apart Real Estate project
Apart Real Estate residence
Apart Real Estate testimonial
"The approach is thoroughly professional, with outstanding results."Tom De Vries, Apart Real Estate
▶
maanzeeRebranding

From Immo TVR to maanzee: a rebrand that lands.

Result: a new name, identity and website for a project developer, revealed on stage in Cannes.

New name & identityFull brand rolloutLaunched in Cannes
View this case →
maanzee business card
maanzee flags
The new maanzee website
"Ruimtes die raken." (Spaces that move you.)The new maanzee tagline
4BestConstruction

From steady business to builder of the year, with 800 extra quote requests.

Result: a website that keeps selling 24/7 and an industry award to show for it.

+800 quote requestsBuilder of the yearSelling 24/7
View this case →
4Best on site
4Best at the Belgian Construction Awards
4Best testimonial
"Stigo® delivered results we could actually count."4Best
▶
BatisolConstruction

7x more leads and over €1,000,000 in extra revenue with the Stigo® strategy.

Result: 600% more leads and €1M+ in extra revenue with the 360° Stigo® strategy.

7x more leads€1,000,000+ revenueTracked in CRM
View this case →
Batisol installation
Batisol summer campaign
Batisol testimonial
"One single email campaign brought in €300,000 in extra revenue."Hans Josten, owner at Batisol
▶
How we work

Your first 90 days, step by step

No vague retainer. A fixed program of nine steps that builds a machine for buyers and viewings, with the first results inside the first month. Alongside it we make a one-year plan and a three-year plan with you, because a project runs for years and the next one is already on the way.

Days 1–30Quick wins from the leads you already have
01

Bring back the buyers who almost bought

We send campaigns to everyone who ever asked about one of your projects, so the people who were close get a reason to come back and book a viewing.

02

Know which ad sold which unit

With server-side tagging we measure every click on every button, so you know exactly which ads bring in buyers. Visible in your own CRM or in the Stigo® CRM through UTM tags.

03

A guide that turns visitors into leads

A beautifully designed ebook or buyer’s guide about the project, in exchange for an email address, then followed up automatically. More leads from the same traffic and budget.

Days 31–60Become the project your region talks about
04

Content that builds trust before the first visit

Video, photos, testimonials and updates as the project rises, and your existing renders animated with AI so they come to life. We work from scripts and develop every idea down to the detail.

05

Seen everywhere your buyer looks

We launch 60 social ads, videos and carousels with triggering copy and offers, so your project is present everywhere your buyer looks.

06

Project pages that turn visitors into viewings

We add the triggers that convince: floor plans, reviews, an FAQ section, sharp benefits and a clear next step, plus GEO and SEO optimization.

Days 61–90Sales that keep compounding every month
07

See what every euro brings back

Every lead, call, form, viewing and reservation lands in a single system, or straight in the CRM of the agents who sell for you, so you know exactly what delivers return and what does not.

08

A clear plan with concrete actions, every week

Every week we go through the results with you, discuss the numbers and agree on concrete action points.

09

We execute, you watch the units sell

New ads, videos, landing pages or emails. The machine gets sharper every week, for this project and the next.

Book your free strategy call →Your 90-day plan is agreed with you before day one.
Renders, brought to life

Your renders, brought to life with AI.

A buyer cannot walk through a project that is still a building plot. So we take the renders you already have and animate them with AI: light, movement and atmosphere, until the still image feels like a place to live. We use them in your ads, reels and project pages, so buyers experience the project long before it is built.

  • Starts from the renders you already have
  • Moving images for ads, reels and project pages
  • Buyers experience the project before it is built
Evening render of an Apart Real Estate project
Land acquisition

The system that sells your units also finds your next plot.

Selling a project is half the job. The other half is land for the next one. We run campaigns aimed at landowners, build a page that explains how you buy and what you pay attention to, and send every lead straight to whoever does your acquisitions. That is how Apart Real Estate collects leads for every goal: buyers for the projects and land for the next ones.

  • Campaigns aimed at landowners in your region
  • A page that explains how you buy land
  • Every owner lead straight to your acquisitions team
Roof terraces of an Apart Real Estate project
In the sector

We meet the sector where it meets: in Cannes.

During MIPIM in Cannes, the largest construction and real estate fair, Stigo organised the networking event Esperance with the BRIDGING and MORE network: an afternoon with 150 driven entrepreneurs. It is also where maanzee revealed its new name.

  • Networking event during MIPIM in Cannes
  • 150 entrepreneurs from construction and real estate
  • The maanzee rebrand, revealed on stage
The Esperance networking event in Cannes
▶ Watch the video (in Dutch)
Radical transparency

You will always know which ad brought in that buyer.

Every client gets a live dashboard and a weekly review. You see the leads coming in, the cost per lead and the sales traced back to every channel. When something underperforms, we tell you first and fix it fast.

  • Live dashboards with every lead and every euro
  • Weekly follow-up calls, not quarterly surprises
  • From first click to signed reservation
  • Works with your agents and their CRM
Stories from the real world

You're in good company here

Don't take our word for it. Hear it from the companies using Stigo® to power their growth.

Apart Real Estate
▶ Play video
6,000+leads, €4.5M sold online · Watch the story →
Batisol
▶ Play video
€1M+extra revenue in 12 months · Watch the story →
4Best
▶ Play video
+800quote requests · Watch the story →
Zicht
▶ Play video
€500Krevenue in 3 months · Watch the story →
ImmoVASTA
Hiring instead?Two experienced realtors for ImmoVASTA: see how the Staff Accelerator fills vacancies →
★★★★★

“We at Apart Real Estate+ have worked with Stigo for quite some time. The approach is very professional, with excellent results.”

Tom De VriesGoogle review →
★★★★★

“We had Stigo build our website and ads, and we are very happy with them. We went live only a week ago and the first results are already clearly visible! Thank you!”

Anke StoffelsGoogle review →
★★★★★

“Experts, every one of them, who promise results and deliver them. A must for anyone who wants to grow their business!”

Willem Van der StockGoogle review →
★★★★★

“Stigo focuses on results, and you always get a clear overview of every lead that comes in. Integrity and quality come first here.”

GianniGoogle review →
★★★★★

“Extremely happy with the collaboration! A very strong marketing strategy with a clear result for us. Well worth it.”

Aaron WoutersGoogle review →
★★★★★

“Our company Forton-events has been a client of Stigo Digital Agency for 2 years. After a personal conversation and analysis with the Stigo team, we set our goals and the strategy…”

Inge FortonGoogle review →
★★★★★

“We needed a website with quite a few requirements in a very short time. Thanks to Stigo’s systematic approach and a weekly evaluation, the website launched within the agreed…”

Martijn van LomGoogle review →
★★★★★

“Together with Stigo we put our company far more firmly on the map. Professional guidance, smooth communication and more than creative ideas…”

Leena van LoonGoogle review →
★★★★★

“They know what they are doing! Top agency! Book that no-obligation meeting and see for yourself!”

Stijn ReymerGoogle review →
★★★★★

“Digital is everywhere: mobile, social media, online, SEO… to this day, companies are often still playing catch-up. Stigo gives very strong guidance here and also delivers…”

Roel De CockGoogle review →
Google Rated 5.0 / 5.0 on Google ★★★★★ Reviews translated from Dutch. Read all reviews →
Cover of the Stigo ebook: how to generate €200K to €1 million in extra revenue
business-accelerator.pdf26 pages · 2.4 MB
Free download

Steal the system behind our clients' growth

The Business Accelerator is the playbook we use with every client. No fluff, no theory. Just the exact steps that turn a website into your hardest-working salesperson.

  • The 9-step, 90-day plan we run with every client
  • How to become the first answer in Google and AI search
  • The persuasion triggers that double conversion rates
  • Real campaign numbers from real clients

Instant download. No spam, ever. Join 2,000+ readers.

Ready when you are

Let's sell your next project. Faster.

Tell us about your project and book your free strategy call. We'll show you where the buyers for your project are and what it takes to reach them, whether you work with us or not.

  • Book your free call, no obligations
  • A concrete growth estimate for your project
  • Answer within one business day

Every lead and every euro tracked. Measured in sales.

Book your free strategy call

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Questions, answered

Real estate marketing, explained

What is real estate marketing for project developers?

+
Real estate marketing for project developers is the system that sells the units in a project and finds land for the next one. At Stigo that means a website and project pages that sell, ebooks and guides that inform buyers before they choose, video, updates and renders brought to life with AI, targeted ads on Google, Meta, LinkedIn and YouTube, and email that follows every lead up until the reservation. Every lead and every sale is tracked in one dashboard.

What kind of real estate do you have experience with?

+
With residential, commercial and industrial real estate, and with student housing: apartments and homes, retail and office space, business units and warehouses, and student rooms and studios. The system is the same; the buyer, the questions and the story that sells the project differ each time.

We already list our projects on property portals. Why would we need you?

+
A portal shows your project between every other project in the region, so buyers there compare. We bring buyers to your own website and project pages, inform them with guides and video, and follow them up by email, so your sales team talks to people who already know the project. Keep the portals if they work: the dashboard shows which channel sells which unit.

Can you use the renders we already have?

+
Yes. We animate your existing renders with AI, so the still images come to life with light, movement and atmosphere. They become ads, reels and visuals for your project pages, which lets buyers experience the project long before it is built.

Can you help us find land for new projects too?

+
Yes. Apart Real Estate uses the same system for both goals: selling its projects and attracting new land. We run campaigns aimed at landowners, build a page that explains how you buy, and send every owner lead straight to whoever does your acquisitions.

What results has Stigo achieved in real estate?

+
For Apart Real Estate, Stigo generated more than 6,000 leads and more than €4.5 million in apartments sold online, an ROI of 420%. For the project developer Immo TVR, Stigo created a new name, identity and website: maanzee, revealed on stage in Cannes.

What do we get in the first 90 days?

+
A campaign to everyone who ever asked about your projects, server-side tracking so you see which ad sold which unit, an ebook or buyer’s guide with automatic follow-up, video and updates of the project, around 60 social ads, project pages built to get viewings booked, one system for every lead and reservation, connected to the CRM of your agents if they sell for you, and a weekly review with concrete actions. The plan is agreed with you before day one, and alongside it we make a one-year plan and a three-year plan.

How fast do we see results?

+
Campaigns usually go live within a few weeks and bring in the first enquiries within days. Structural results build from roughly three months, because SEO, AI search and content need time to compound. We go through the numbers with you every week, so you see the build-up instead of waiting for a quarterly report.

Do you work with real estate agents?

+
Yes, and easily. Many developers sell their projects through an agency. We work alongside your agents and connect to their CRM, so every lead lands where they already work, with the information they need to follow up. That makes follow-up easy for them, and you still see in one dashboard which source and which ad produced which reservation. Looking to hire realtors yourself? The Staff Accelerator found two experienced realtors for ImmoVASTA.