The five questions to ask before you work with a marketing agency
Not every agency is the same. Some are strong at branding, others at lead generation. Five questions that help you filter and find the right match.
Not every marketing agency is the same. Some are strong at branding, others at lead generation. Some build websites, others run campaigns. These five questions help you filter and find the right match.
1. What is your specialization?
Are you looking for leads? Then work with an agency that focuses on that one hundred percent.
2. How do you measure success?
A good agency does not only talk about clicks or views, but about concrete results: appointments, leads and revenue growth.
3. Do you work with guarantees?
Does the agency dare to guarantee a result? We do, because we know what works.
4. How does the follow-up work?
Lead generation does not stop at an ad. There has to be a funnel, follow-up, automation.
5. What does your onboarding look like?
A clearly defined process says a lot about their maturity. No chaos and no finger in the air.
Want to be sure of a good partnership? Book a conversation and find out whether we are a fit.
In short
What questions should I ask before hiring a marketing agency?
Before hiring a marketing agency, ask five questions: what is your specialization, how do you measure success, do you work with guarantees, how does the follow-up work, and what does your onboarding look like. Not every agency is the same, since some are strong at branding and others at lead generation, so these questions help you find the right match.
How should a marketing agency measure success?
A marketing agency should measure success in concrete results such as appointments, leads and revenue growth, not only in clicks or views. If you are looking for leads, work with an agency that focuses on lead generation one hundred percent and ask whether it dares to guarantee a result. Stigo does, because it knows what works.
What does good lead generation follow-up look like?
Good lead generation follow-up means the work does not stop at an ad: there has to be a funnel, follow-up and automation behind it. A clearly defined onboarding process is another sign of a mature agency, with no chaos and no finger in the air. Ask an agency how both work before you hire it.
Team Stigo, Stigo Digital Agency
Writes about what actually happens inside the campaigns we run from our own location in Antwerp. Questions about your own numbers? Book a call.
